Indie 360 Pavilion

Where Innovation Meets Indie: the INDIE Pavilion at Suppliers' Day

The Indie 360 Pavilion features brands that rely on innovative ingredients that are in demand by consumers! These brands were featured along with SUPPLIER SPONSORS & ACCELERATOR programs that are driving INDIE expansion. 

Take a look at who participated:

⏺ AcARRE
⏺ BEJOU
⏺ Bica Beauty
⏺ Blessed Bananas
⏺ Caribbean Secrets Cosmetics, Co
⏺ Cleverman
⏺ Cristal Cosmetics
⏺ Everyday Chemist INC.
⏺ Graydon Skincare
⏺ Honey Beauty
⏺ Kayura Effect LLC
⏺ Ki’olal Biocosmetics
⏺ Lasio Professional Haircare
⏺ LATINAS IN BEAUTY
⏺ LUNA MAGIC
⏺ ONE Fragrance House
⏺ Pareva Beauty Inc
⏺ Produits Amour et Beauté, Inc.
⏺ Surrasa
⏺ T Mcdonald Cosmetics

AcARRE®

WHERE BEAUTY MEETS ITS TRUTH

AcARRE® is the first natural prestige innovative brand of multi-use bioactive treatment products for the beauty minimalist to age beautifully, based on modernized African and Pacific Islander ancestry elements delivering multi-level benefits, helping to bring balance the microbiome at the bacteria level, for healthy scalp and skin.

BEJOU

BEJOU is founder formulated and science-backed skincare for sensitive skin and hyperpigmentation. Formulated by a chemical and materials science engineer to address two often overlooked but deeply connected concerns: sensitive skin and hyperpigmentation. Most products treat one at the expense of the other—either triggering irritation in the name of brightening or underdelivering in the name of being “gentle.” BEJOU changes that by formulating for both. Every product is vegan, fragrance-free, dermatologist-tested and approved, hypoallergenic, fragrance free and non-comedogenic. We introduce the First Latin American Natural Retinol Alternative with Our signature ingredient: Chontaduro, a fruit from the Amazon shown to perform as potent as retinol without the peeling, redness, or irritation—making it safe for sensitive, melanin-rich skin. We are here to support every SKINdividual in their journey!

Caribbean Secrets Cosmetics, Co 

Moisturize your texture hair instantly with pure organic black castor oil from the Caribbean.

Cleverman

Cleverman is a male grooming brand dedicated to helping men look their best by offering customized grooming solutions, with a focus on hair and beard dye. We’ve expanded into adjacent categories like hair and beard care, distributing through a proprietary subscription platform that leverages predictive analytics to maximize retention, while also growing our presence on Amazon and pursuing a retail expansion. Men don’t do complicated. That’s why Cleverman delivers effortless hair and beard care with tailored products, simple steps, and engaging experiences. Backed by science, nature, and technology, we help men look good and feel good.

 

Cristal Cosmetics

Cristal Cosmetics is a Latina-owned beauty brand on a mission to make confidence affordable. Founded in the Rio Grande Valley in south Texas, Cristal Cosmetics blends luxury with accessibility offering high-performance skincare, hair care, and makeup designed for real results. With a passionate community at its core, Cristal Cosmetics has grown from a grassroots social media brand into a nationwide movement, proudly sold across the U.S. and expanding globally. From timeless skincare rituals to bold, pigment-packed palettes, every product is crafted with intention, inclusivity, and empowerment in mind. Because beauty should never break the bank and confidence should never be out of reach.

Everyday Chemist INC.

Everyday Chemist is a women-led skincare company focused on performance and purpose. Crafted in small batches, our skincare adapts to real skin in real climates. With EC studios, we develop science-backed, multi-functional products using clinically studied actives and biodegradable ingredients. With NOUN, we connect brands and vendors. Visit our booth (2319) to connect with our team. Book a time to meet with us here.

Graydon Skincare

Graydon creates age-positive skincare clinically tested for sensitive skin, designed for conscious consumers who want something different than the anti-aging skincare their mothers used. Proudly Canadian and female founded, the company’s dedication to superfood-inspired innovation and high-performance products are grounded in a commitment to create formulas that are created with sustainable ingredients and practices, including upcycled and biodesigned ingredients. Graydon’s mindful approach to skincare has resonated with a loyal community of customers, empowering them to age better, and has earned the company multiple awards including the 2024 Woman’s World “Best Skincare Routine for Women Over 50”.

Honey Beauty

Honey Beauty is a clean hair care brand based in the Bronx, New York, founded in 2020. The company specializes in natural, eco-friendly products designed for waves, curls, coils, and kinks, with a strong emphasis on scalp and hair health. Rooted in Latin heritage, Honey Beauty aims to empower Black and Latina communities by celebrating natural beauty and providing inclusive hair care solutions. The brand was established by Genesis Dominguez, who was inspired by her experiences assisting her mother, a professional hairstylist with over 30 years of experience, in a Dominican salon from a young age. This background influenced the creation of a hair care line that addresses the lack of representation for women like herself. Honey Beauty has received industry recognition, including winning the “Best Leave-On Product” award at the Emerge Beauty Awards for its Honey Glow Leave-In Conditioner.

Kayura Effect LLC

Kayura, a wellness brand founded by Kanan Patel, brings together Ayurvedic and modern scientific principles. Kayura products are inspired by Ayurveda, formulated by combining phytochemicals with modern dermatological ingredients, and clinically tested to prove performance. Visit us at KAYURAEFFECT.COM and try Dew Restore Barrier Repair Cream, Bright Aura Even Tone Serum, and No Rays Thanks Mineral Sunscreen.

Ki’olal Biocosmetics

Ki’olal Biocosmetics is an intentional skincare brand rooted in the fusion of ancient wisdom and modern science, and the artistry of sustainable craftsmanship. Deeply inspired by the ancestral knowledge of the Mayans and the powerful native plants of Mexico, Ki’olal offers a transformative approach to skincare that connects mind, soul, and skin. Formulated in collaboration with botanical scientists and researchers, each product is grounded in evidence-based practices and the healing intelligence of nature. Through our partnerships with indigenous communities, every formulation embodies sustainability, cultural reverence, and mindful precision, inviting users into a ritual of self-care that transcends the surface. Ki’olal is more than skincare—it’s a sacred journey into holistic wellness and conscious beauty, guided by tradition and grounded in purpose.

Lasio professional Haircare & Blessed Bananas

Lasio was founded by Nadine Ramos, a young Puerto Rican woman from NYC’s Lower East Side, who always aimed to build a global brand. At 21, she flew to Brazil in search of a product she’d seen once. She returned with a formula and, with a chemist’s help, developed what became the Lasio Keratin Treatment. Lasio reflects a commitment to high-quality products that deliver sleek, frizz-free, healthy hair. When Lasio launched 25 years ago, it was more than just a name, it was a promise. Inspired by the word “smooth” Lasio has become family owned and one of the most consistent & trusted brands in the haircare industry. Lasio has been featured on GMA, NBC, FOX, PIX11, Good Day DC, The Examiner, Cosmopolitan, New York Post, Allure, Entreprenuer, and more.

LATINAS IN BEAUTY

Latinas in Beauty is a mission-driven organization dedicated to cultivating equity and increasing representation of Latina professionals and Latina-owned brands in the beauty industry.

LUNA MAGIC

LUNA MAGIC is a beauty & lifestyle brand by Owner & CEO Shaira Frias that is now available in Target, Walmart & CVS nationwide. By combining her passion for beauty and lifestyle, she created a vibrant brand that celebrates her love for her multicultural heritage, culture and music—in living color. The brand was founded in Los Angeles with a mission to introduce high-performance cosmetics, bold flavor, diversity, inclusivity and vibrancy to the beauty industry. Shaira was inspired by the rich cultures and music of the Caribbean & Latin America, the hustle and bustle of NYC and Glamour of Los Angeles. LUNA MAGIC is a women-led and Afro-Latina owned company.

 

ONE Fragrance House

ONE Fragrance House is a luxury fragrance brand born from a chemical engineering background and creative passion. Our scents are crafted to inspire intentional living and elevate personal identity—designed for those who move with purpose. From sourcing to packaging, every element of ONE is curated for elegance, sophistication, and individuality.

Pareva Beauty Inc

Parëva™ is an independent, female-founded skincare brand based in New York. Parëva™’s mission is to deliver clinically crafted™ skin longevity for extraordinary transformation. Parëva™ was founded in 2024 by Smitha Rao who is a mother, wife, scientist and accomplished executive who has worked with more than 15 brands (including Sugarbear, Strivectin and Olaplex) in the beauty and wellness space during her 18+ year career. Parëva™ products extend skin health for those seeking radical transparency and good science. Parëva™ is the PAth to REnewed skin, VAlidated by science. Clinically crafted™, joyfully simple. Parëva™’s three-step product line includes C35.5™ Firming Glow Serum, COLL20™ Gel Cream Moisturizer, and RH5.5™ Hydrabond Primer.

Produits Amour et Beauté, Inc.

Smooth. Firm. Glow.
Our limited-edition Firming Body Oil Duo features active ingredients proven to tighten and tone.

Surrasa

Surrasa: Where Science Meets Consciousness Surrasa was founded at the intersection of modern pharmacology and traditional medicine, grounded in the belief that true health is achieved through both scientific precision and a holistic approach. With decades of experience in skin aging and longevity research, I have devoted my career to exploring disease at a molecular level. My work has focused on understanding how compounds move through the body—their pharmacokinetics, bioavailability, and mechanisms of action. I’ve collaborated at the crossroads of bench science and clinical translation, striving to unravel the mind-body connection behind conditions such as cancer, neurological disorders, and skin aging

 

T Mcdonald Cosmetics

T McDonald Cosmetics is a purpose-driven, Black-owned beauty brand rooted in the power of healing through beauty. Founded by Bronx native and seasoned makeup artist Terry McDonald, the brand was born from a mission to empower individuals by aligning inner wellness with outer confidence. Our vegan, cruelty-free, and gluten-free products are thoughtfully formulated to nourish the skin while celebrating self-expression. From our signature Level-Up Eyeshadow Palette to our hydrating Lip Kushions, each product is infused with meaning, inspired by real stories of resilience, self-love, and transformation. More than a cosmetics line, T McDonald Cosmetics is a community. Through mentorship programs, youth internships, and mental wellness initiatives, we create inclusive spaces where beauty becomes a tool for empowerment and purpose.